San Francisco Design Week

Creating What’s Next

Office partnered with AIGA SF on San Francisco Design Week 2018, a showcase of the Bay Area’s unique intersection of design, innovation and entrepreneurism — and how it profoundly influences the lives of billions of people globally.

Office SFDW Branding

Start here

We developed the “Start Here” theme and visual identity system, focusing on designers' collective potential to make deep, meaningful change by taking action. AIGA SF asked designers to take the Start Here Pledge, by filling in and sharing “Let’s make _________ better."

Office SFDW VisualIdentity
Office SFDW Pier27 Window Decal
Office SFDW Wildposting
Office SFDW Instagram
Office’s campaign for SF Design Week 2018 was our most successful one to date. Their vision allowed us to take SFDW to the next level in the most meaningful way.
Dawn Zidonis, Executive Director, AIGA SF
Office SFDW Event Stage

The visual identity appeared across the website, event space, social media and signage. We also collaborated with the talented folks at Mission Bicycle to design a special edition SFDW bike.

Office SFDW Special Edition Bicycle
Office SFDW Special Edition Bicycle - Decal

Project Scope

Visual identity system
Marketing campaign
Product design
Environment