Office IBM SmarterPlanet Exhibit 1
February 22, 2010

IBM Exhibit Unveiled at Disney World

The interactive exhibit, which was developed by IBM and Walt Disney Imagineering, prominently features a series of more than 15 icons that were created by Office. The illustrations were inspired by IBM's bold vision to improve the planet, and influenced by iconic designer Paul Rand's original creative vision for IBM.

The experience brings to life how technology is helping solve the world's most complex problems — from reducing road traffic and city crime, to improving food safety and local water supplies — and encourages visitors to think about their role in building a smarter planet.

Office IBM SmarterPlanet Exhibit 2
Back to news