Ciel Relaunches in Mexico

Ciel, a leading bottled water brand in Mexico owned by The Coca-Cola Company, is relaunching with a new visual identity, capturing the brand's spirit of individuality. Office worked with The Coca-Cola Latin America and Global teams to develop Ciel's new identity, packaging, and point-of-sale concepts. Based on Office's guidelines, local agencies will develop specific executions based on each market's needs.