Office is a San Francisco-based creative studio that crafts strategies and designs experiences to make things better.
What We Do
We work with leading brands and emerging businesses to clarify their stories and create meaningful experiences that matter to people. This includes brand strategy, visual identities, packaging, advertising, digital experiences, communications and environments. We don’t have a singular, proprietary process; we adapt to the unique needs, work processes and internal cultures of each client. But we find the most successful (and fun) relationships are truly collaborative. And the very best work is created together. In 2014, Office was awarded the Smithsonian's Cooper Hewitt National Design Award to honor lasting achievement in American design and recognize excellence, innovation and enhancement of the quality of life. The Office team was honored by First Lady Michelle Obama at the White House.
Over the past 12+ years, we’ve been fortunate to help build brands we believe in. Whether a global Fortune 100 company or Silicon Valley start-up, for us, it’s about the organization’s potential and the client’s courage to differentiate through design. Some of our partners, past and present, include:
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Office is located in the vibrant and almost always sunny Mission District of San Francisco, in what used to be a window factory. Our team of experienced strategists, designers, writers and account directors are intensely curious and passionate about designing better experiences. Being a small studio keeps us collaborative, fast, flexible and creative. It helps us build close, long-term partnerships with our clients. And it allows our core leadership team to be involved in every project we take on.
Jill Robertson / President
Jill leads our strategy engagements, to help our clients make a positive impact. She gets excited about framing ideas, reframing conversations and drinking iced chai.
- Inspired by her twin boys, co-founded Wee Society to spark little imaginations.
- Used to be communications director and speechwriter for the CEO of Gap Inc.
- Was raised in rural Iowa (home to Albert, the world’s largest bull).
Jason Schulte / Founder & Creative Director
Jason helps our team create differentiated work that emotionally resonates with people.
- Has received lots of design awards, including this one. Keeps them all in the bathroom.
- Brings Elvis with him to work every day.
- Grew up in Green Mountain, Iowa (where there’s no mountain).
Rob Alexander / Creative Director
Rob subscribes to Dieter Rams’ mantra, “less, but better.” He starts with a million ideas, then relentlessly edits to find the simplest way to tell the client’s story.
- Favorite pirate-related project (so far).
- Dad to Finn, who is also a crazy-talented illustrator.
- Never, ever gets flustered. No matter how hard we try.
Emily Bolls / Strategist
Emily has 15+ years experience developing consumer-inspired marketing and communications strategies. Clients appreciate her clarity, candor and ability to lead productive discussions in record time.
- Started her career as a writer and editor for business and tech magazines.
- As stroke seat on her crew team, she set the pace and rhythm for the boat. Same goes for her projects.
- Awarded “most fun to be around” in her 8th grade yearbook.
Cindy Wu / Operations & Account Director
Cindy makes sure we get things done. She completely gets the creative process. And she never, ever misses a deadline.
- Leads large-scale global projects for P&G, PepsiCo and others.
- Does obstacle racing.
- Passionate about organization, clarity and snacks.
Reva Parness / Account Director
Reva has more than 13 years experience exceeding her clients’ expectations. Don’t be fooled by her relaxed vibe – she never misses a detail.
- Has led Office’s engagements with Whole Foods, Google, Fisher-Price and 826 Valencia.
- Into interior design, photography and tillandsias.
- Grew up in Los Angeles, where she may or may not have worked as the personal assistant to Mrs G. from The Facts of Life.
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Karma reinvents gifting
Karma, a new app for iOS and Android, completely rethinks the gift-giving experience. Office developed the visual identity, voice and packaging for the brand, which publicly launched last week. “What we’re trying to do here is get rid of that ugly-sweater problem,” Karma co-founder and CEO Lee Linden said. “It cuts down on the waste.” Karma connects to Facebook and reminds you of the important moments and days in your friends’ lives — and allows you to do something a bit more meaningful than a “Happy Birthday” wall post. From your phone, you can choose from curated products and cards, and Karma instantly notifies the recipient via email or text. To make it even easier, the recipient gets to choose the size, flavor, color or style they’d prefer. They also have the option to swap the gift for something else — or donate the value of the gift to charity. This innovative take on gift-giving is generating positive buzz: “They’re extracting emotional intensity from the social graph and allowing consumers to act on it in ways they want to,” said Kleiner Perkins partner Chi-Hua Chien. “It feels like magic because you get that feedback immediately from the recipient.” — Wall Street Journal, Lizette Chapman “And there’s something mildly addictive to the experience. You instantly think: Who else should I be congratulating?” — Forbes, Victoria Barret “In fact, with its deep social-network ties, addictive browsability and radical reinvention of an existing category, Karma strikes me as a spiritual cousin of Flipboard. When I first saw that app, I smacked my forehead and wondered why no big-name media company had invented it; with Karma, I wonder why an outfit such as 1-800-Flowers didn’t think of all this.” — TIME Techland, Harry McCracken
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